Introduction to Linkedin

I was lucky enough to be asked to present to the Ilkley Business Forum about linkedin and we set up a group.

I thought the information would be useful for all so here is the summary below and if you want to download the presentation just go to  Carol Buchan on linkedin.  Its all about my experience and use of Linkedin … not an official guide!

What is Linked in – Their Definition - Business Social Networking Site

Our mission is to connect the world’s professionals to make them more productive and successful. We believe that in a global connected economy, your success as a professional and your competitiveness as a company depends upon faster access to insight and resources you can trust.

What is Linked in – some other definitions

  • Online Business Card
  • Represents who you are and your Brand
  • Represents your companies Brand
  • Its a meeting place – connections and groups
  • Online Networking
  • Digital ID
  • Its a call to action

In fact its all of these and much more.

Here are some facts as to why you should be interested  – From Linked in themselves

LinkedIn has over 65 million members in over 200 countries.

A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.

Executives from all Fortune 500 companies are LinkedIn members.

More Facts

Linked in gets over 33 million hits from Google a month!

Google Stats

42% will click on No.1

11% will click on No.2

10% will click on Page 2

Why does this matter?

Because your profile on linked in will go to the top of the searches.  Its also the place where whoever you meet in whatever context will go check you out online.  And you need to make sure it represents you and your message correctly.

What can you do – Linkedin

  • Manage the information that’s publicly available about you as professional
  • Find and be introduced to potential clients, service providers, and subject experts who come recommended
  • Create and collaborate on projects, gather data, share files and solve problems
  • Be found for business opportunities and find potential partners
  • Gain new insights from discussions with likeminded professionals in private group settings
  • Discover inside connections that can help you land jobs and close deals
  • Post and distribute job listings to find the best talent for your company
  • Your Profile
  • Summary – Elevator Pitch
  • Blog & Experience & Groups
  • Experience & Recommendations
  • Find a job
  • Search for Staff

The journey has only just began!

What is sure is if you are not there why not!

If you want to know more just contact me… I am happy to help out.  07956027738 carol@yorkshirebusinessservices.com

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